20 Ways for Getting Traffic to Your Website from YouTube

If you’re looking for new ways for getting traffic to your website, YouTube is a great way to market your business. Here are 20 ways that YouTube can improve your website traffic:

1. Provide compelling content. Mix it up. Be informative. Be funny. Be engaging.
2.  Post your videos in more than one place. Once you’ve posted your video on YouTube, post the links on Facebook, Twitter, Digg, etc. to get the most mileage out of it.
3. Don’t obsess over “perfection.” Unless you’re a professional videographer, you’ll waste a lot of time if you worry over perfection. Just have fun with it.
4. Keep it short. There’s no need to make your videos any longer than two or three minutes. Film in manageable bits.
5. Include your e-mail address. It’s just as important to post your e-mail address as it is to post your URL. Give people a way to contact you directly.
6. Watch other successful videos. You can learn a lot about creating videos by watching popular videos. You may be surprised at what types of videos people find most intriguing.
7. Target your niche. The world is not your target market. Focus on your niche.
8. Be clear about your channel’s purpose. Be specific about what you’re offering. That way you’ll attract targeted traffic.
9. Ignore YouTube trolls. You can’t please everyone, so don’t waste your energy in a “back and forth” debate in the comment section. Ignore the naysayers. You can always delete unseemly posts.
10. Create each video with a clear purpose in mind. Each video should fulfill a specific objective: give a free tip, offer how-to instruction, or to announce a product launch.
11.  Create video testimonials. Ask some of your satisfied customers to take part in video testimonials about your product. Video testimonials are a great way to create a buzz around your product.
12. Be natural. There’s no need to be someone you’re not. Viewers know a fake when they see one. Let your personality show.
13. Optimize your title. Use keywords in your title to boost your rankings in the search engines.
14. Avoid copyright infringement. Use only original material on your video unless you get written permission from the author. This includes music. You can find royalty-free music to use in your video if you want background music.
15. Use your webcam. You don’t have to use professional video equipment to create valuable content. Today’s audiences want authentic material, regardless of the means of transmission.
16. Make sure your videos have good sound quality. Test-drive your videos before you upload them. You don’t have to produce high-quality videos, but if the sound is garbled, no one will listen to them.
17. Record several videos at a time. If you get on a roll, keep the film rolling. Don’t be hesitant to upload several videos at once.
18. Ask for feedback. Your viewers can provide valuable feedback about the quality of your videos and give you great ideas for future work.
19. Give positive feedback to positive comments. If people take the time to leave a positive comment, acknowledge them. This is a great way to build a rapport with your audience.
20. Get friends in on the fun. Be creative. Recruit your own YouTube cast to keep your videos interesting.

Getting traffic to your website begins with letting people know you’re out there. If you’re not camera shy, using YouTube is a great way to create a presence, generate a buzz around your product, and provide a road map directly to your website or blog.