Archive for April, 2009
Listbuilding Is the Heart of Drawing Traffic to Your Site
Posted by: | CommentsMuch emphasis has been made of the importance of listbuilding among Internet marketers. It’s no small wonder, really. It’s the means of getting repeat customers, and it can take some of the pressure off of making “the best sales page evar!”
Listbuilding is the virtual workhorse of Internet marketing. As such, it is something to be built and cultivated over the long term. In fact, you need to keep up with your list throughout your career.
There are good practices and bad practices in listbuilding. Remember, this isn’t just some fly by night venture we’re talking about here. You want to keep adding people to your list, but more importantly, you want to keep them on it.
First of all, Read More→
Getting Traffic to Your Website is the Goal
Posted by: | CommentsEverything you do in your Internet marketing campaign is done with one goal in mind. Of course, that goal is ultimately to make mad cash, but there’s one thing you need to be doing to get that—you have to be getting traffic to your website.
It doesn’t matter if you have the greatest product ever; it won’t make you any money without getting traffic to your website. Not to demean the importance of having a quality product, but it doesn’t mean anything if no one sees it. Let’s look at the different aspects of this central task.
Search Engine Optimization
Getting ranked on the search engines is a good place to start. Most people use search engines to find things that they’re looking for, so search engine ranking is a powerful tool for getting traffic to your website. There are good ways and bad ways of doing this, as well as “white hat” and “black hat” techniques.
From the layout of your page, to the content you have on it, to the way you place keywords and embedded elements, to the ease of navigating to and through the site; these are all part of maximizing the Read More→