Author Archive
Getting Traffic to Your Website with Article Marketing
Posted by: | CommentsOne of the oldest and most reliable methods of getting traffic to your website is by article writing. This technique should be part of every online marketing campaign. It works on so many levels that it’s indispensable as a tool for Internet marketing. In fact, I could go so far as to say that it’s the proverbial work horse of a well-rounded marketing strategy.
For one thing, it establishes you as an authority in your field. The more informative articles you write in your area of expertise, the more respect you get among your peers and the more likely your articles are going to get published. Exposure is the key element here. Of course, you really don’t have to know everything about your field, but a little research can certainly make you seem like quite the expert. The point is, ultimately, to get your company’s name out there.
Keyword Placement is Essential for Online Articles
Gone are the days when keyword placement was the more the merrier. Now, if you squeeze a keyword in anywhere you can fit it, you’ll get flagged as spam. It’s not hard; in fact, it’s easier now to create a natural sounding article with only a very few keywords strategically placed in your document. Keywords are also geared towards exposure. The better your keyword placement is, the higher you will be ranked on search engines. The higher you get ranked on search engines, the more likely it is that you will be spotted.
Although articles should be informative about specific details in your field, you should never fail Read More→
How Do I Start Affliliate Marketing and What is It?
Posted by: | CommentsIt’s probably best to start by defining affiliate marketing. It is a way of making money online by directing people to a vendor’s website. Usually, they will provide the products, the marketing support, and the sales copy. Your job is to get people to their site so they will buy from the vendor. For this, you will get a commission—a percentage of the product’s value. This can be up to 75% for some products.
Why Being An Affiliate Marketer is a Great Career
Being an affiliate marketer is not only a great start in Internet business, but it can be a great career. For the same reasons that people start in affiliate marketing, they will often stay in the field. There is definitely nothing wrong with that.
First of all, you don’t have to make a product. You don’t have to shell out thousands of dollars to have a copywriter create your sales page. You don’t even have to provide customer support, deliver the product, or anything. All you have to do is get traffic to the sales page.
As a matter of fact, you don’t have to do much in market research, keyword research, or the other start-up tasks that vendors have to worry about. It would be in your best interest to at Read More→
Pre-Selling Rather than Copywriting for Affiliate Marketing
Posted by: | CommentsPre-selling is an important skill to have in affiliate marketing. It enables you to not need to learn how to do serious copywriting or hire someone else to do it for you. With this little spin on your affiliate page, you can bet that you’ll have an advantage over the other poor souls who are trying to learn copywriting.
Usually, the Sales Copy is already Done
Chances are that the copywriting is already written for your product. If you’re promoting physical consumer products like clothing, video games, or whatever, the copy is a short but sweet catalog list. With information products, especially electronic media, webinars and the like, the copy could be a long document that the vendor paid a copywriter several thousand dollars to write.
Either way, it’s important for you to realize that this stuff was written by someone who went through extensive and expensive training to write. It takes literally hundreds of hours of practice, study, and experimentation to master, let alone the thousands of dollars they probably spent in classes, training materials, mentorships, and seminars.
In other words, the ultimate clinch is out of your hands and in the hands of people who know in intimate detail how to do it. Your job as an affiliate marketer is to make them see that page.
Pre-Selling is Great for Directing Traffic
Our job ultimately is directing traffic, and Read More→
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