Archive for Internet Marketing
One thing you will definitely find on the Internet is a horde of get-rich-quick schemes selling get-rich-quick schemes, and exposing them is a great way of getting traffic to your website. You know the sort; I’m sure you’ve seen a billion e-mails in your spam box promising you insane amounts of wealth and virtually reeking with “shady deal.” While some unbelievable money-making plans are legitimate, there are probably far more that aren’t. Those are the most immediately identifiable, but there are a gazillion other such schemes out to rip off the public. Here’s your chance to be a super hero.
Why Bring Down Scam Artists?
If you have more of a personal interest in bringing down these scam artists than merely reporting them to the proper Internet authorities, here’s something you can do. It could be merely a matter of self-gratification. Sometimes it’s just fun to be this kind of devious. It could also, if done right, be far more effective than merely reporting them to ripoffreport.com or a website like that.
First of all, investigate the product and the company. You have chosen an enemy; now you have to know him before you take him on. Study his strengths and his weaknesses. Do his products have more complaints than compliments? Is he actually under investigation for dishonest practices? I know of one particular person that actually has an online coalition of consumers tracking his activity on Craigslist and warning other customers of what he’s doing.
Feeling out Their Internet Marketing
Of course, you can’t just settle with whether or not the product or company is legit. Remember, you’re out to beat him, and to that end you have to know what kind of Internet marketing he has going for him. If they have infomercials on television, there’s a good chance they’re not relying on Read More→
Blog carnivals are an excellent way for getting traffic to your website. By use of this resource, you can expand your influence beyond the borders of the web pages and blogging accounts that you’ve already made a foothold in. It is helpful in that you can get free advertising, interaction with other bloggers, and backlinks without creating yet another account, profile, etc. Though repetitive, it can go faster than blogging on your own accounts.
First of all, what is a Blog Carnival? Simply put, it’s a collection of blogs grouped by different subject matter. Different blog authors write the content of each post and submit them to the Blog Carnival’s host. They are then posted together on a host blog in groups of related subjects. The owner of the blog does the posting and provides links to each blog on his site.
Expanding Beyond Your Current Web Space
As said before, this is a great way to expand your influence beyond the confines of your claimed web space. Not only will you draw more traffic to your site this way, but posting to Blog Carnivals also provides quality backlinks, which are vital in drawing in clients. Backlinks are also an important consideration to keep up with in regard to your ranking with Google and other search engines.
Another benefit you get from posting on Blog Carnivals is that Read More→
The great thing about online communities is that first of all, they’re free listbuilding tools. Sometimes they will have a paid version that allows for certain features, but for most of your intents and purposes, the free version works just fine. What are the intents and purposes of using online community sites? It’s free listbuilding, as well as a way to drive traffic to your site.
Having one or several of these accounts is appealing, especially because it adds a “human element” to your business. Many potential clients like to interact with the people they do business with, and this can lead to having repeat customers, which is particularly vital to many businesses that advertise in online communities. Many of these sites have a verification code during the signing up process, which can subconsciously tell site members that you’re more than some corporate robot.
Using Social Media as a Traffic Generator
Of course, it can’t be forgotten that accounts on these communities are also ripe for advertising potential. If you know how, or if you can imagine how, you can turn a Facebook account into a virtual traffic generator for your website. With a certain arrangement of keyword placement and promotion of your website, as well as backlinks wherever you can put them, you’re certain to increase the traffic to your site. Though more traffic doesn’t always mean more money, you have to have at least some traffic to make money and build your list.
Managing Your Social Media Accounts
Of course, though it would be ideal to collect as many of these social media accounts as you can, there is a certain capacity that you should consider. Either you would have to keep up with these accounts, or Read More→
One of the oldest tools in Internet Marketing is using a blog for listbuilding. There is a good reason for that: It works! It’s free, it’s fairly low maintenance, it can seriously provide value to your list, and you can actually interact with potential clients here.
Nearly anyone can create a blog profile. Most blogging websites make profile building pretty intuitive. From there, it’s pretty easy to see how you can bring attention to your business on the basic level. For those with a great imagination and who are in the know with Internet marketing techniques, it’s a virtual gold mine of opportunity. It’s all in what information you enter where.
Blogging Doesn’t Have to Take Much Work
As I said earlier, blogging is relatively low maintenance. You might occasionally change around a few things here and there, and you will have to make blog posts regularly. That could be done on your website, sure. However, there are distinct advantages of using blog services like BlogSpot or WordPress over having a blog on your own website. One is that they are responsible for site maintenance, not you. It’s essentially free labor!
Also, if you don’t have the time or interest to actually do the blogging, you can always Read More→
Back in the old days, getting traffic to your website was easy. You just mass-mailed a bunch of people in AOL, put up a link in the chat rooms, and you were good to go – Instant traffic. Nowadays, things are a bit more complicated.
Enter the Search Engines
After a phase of mass-mailing to get traffic, a new technology called “search engines” emerged. No longer were users limited to what AOL advertised. Yahoo Mail and Hotmail came along, as well, and the game seriously changed for marketers.
The first thing we wanted to know was how to win rank on the search engines. Was it a matter of page design? Was it a matter of content? What exactly drove the search engines’ ranking systems? Someone discovered that “keywords” were how web pages were ranked, and so everyone tried to jam as many of these keywords on their pages as possible.
Google Dubbed Keyword Stuffing “Black Hat”
Eventually, keyword stuffing created a lot of problems in the Internet marketing biz. Some people began posting pages that were nothing but keywords. Google decided to put an Read More→
There should probably be some clarification in all Internet Marketing circles as to what the deal is with listbuilding spam. Many people shudder when they just hear the word, and others seem to literally eat it up. Hopefully, we can clear up the air some here.
The word spam, itself, in terms of electronic interfacing, refers to bulk or excessive stuff. In video gaming, the word spam is used to refer to performing repetitive actions, i.e. “I spammed my heavy attacks on the boss until it was dead.” While this has virtually little to do with Internet Marketing, perhaps it will serve to illustrate that in the world of interactive electronics in general, spam is not just a four-letter word.
Is Spam Electronic Messaging Junk Mail?
Typically, most people see spam as being essentially the electronic messaging equivalent of junk mail. It’s unsolicited, it’s unwanted, and nowadays can sometimes be malicious and dangerous. Most people are familiar with the e-mail version, but there are many other types of media that you can get spammed (or do the spamming) in. These include mobile phones where you have text message advertisements; forum spam where advertisements are posted on an Internet forum; spamdexing where you manipulate a search engine to make your webpage look more popular; blog spamming where advice and links to other websites are placed in comments; newsgroup spams; and IM spamming.
Looking at this list, and Read More→
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