When it comes to listbuilding, you’ll want to think outside the box. Sure, there are many tried and true methods for building your lists, but you need to experiment with other ideas every once in a while to attract more subscribers.

We all know that the majority of the people who land on websites are curiosity seekers or tire kickers. However, you don’t have to give into the majority rule. What if you could find a way to catch their attention, keep them on the page, and build your lists all at the same time?

If you’re looking for ways to super-charge your e-mail marketing, try using surveys to get website visitors to opt-in to your list:

Offer surveys that are relevant to your niche.

There’s something about a survey that piques an individual’s curiosity. This is evident in the number of “just for fun” surveys on sites like Facebook and MySpace. Using a survey is like checking the temperature of your target market. You may think your product or service Read More→

Every Internet marketer knows that the gold is in the list. You’ve got to build a solid list of targeted prospects to ensure long-term, Internet marketing success. The key is not to work harder. Instead, work smarter. If you want to set up your business for prosperity, here are five listbuilding tactics that really work.

1.    Keep the opt-in form “above the fold.”

For optimal listbuilding success, keep your opt-in form where website visitors can see it without hitting the scroll bar. “Above the fold” simply means the top half of the web page.

For instance, when you fold a newspaper in half, the most compelling stories are printed above the fold. Your objective is to draw attention to the form so that readers won’t overlook it before they click away.

2.    Give them more than one chance to subscribe.

Place opt-in forms on each page of your website. While some visitors will choose to subscribe on the landing page, others will want to browse your site first before committing to your list.

However, by the time Read More→