The great thing about online communities is that first of all, they’re free listbuilding tools. Sometimes they will have a paid version that allows for certain features, but for most of your intents and purposes, the free version works just fine. What are the intents and purposes of using online community sites? It’s free listbuilding, as well as a way to drive traffic to your site.

Having one or several of these accounts is appealing, especially because it adds a “human element” to your business. Many potential clients like to interact with the people they do business with, and this can lead to having repeat customers, which is particularly vital to many businesses that advertise in online communities. Many of these sites have a verification code during the signing up process, which can subconsciously tell site members that you’re more than some corporate robot.

Using Social Media as a Traffic Generator

Of course, it can’t be forgotten that accounts on these communities are also ripe for advertising potential. If you know how, or if you can imagine how, you can turn a Facebook account into a virtual traffic generator for your website. With a certain arrangement of keyword placement and promotion of your website, as well as backlinks wherever you can put them, you’re certain to increase the traffic to your site. Though more traffic doesn’t always mean more money, you have to have at least some traffic to make money and build your list.

Managing Your Social Media Accounts

Of course, though it would be ideal to collect as many of these social media accounts as you can, there is a certain capacity that you should consider. Either you would have to keep up with these accounts, or Read More→