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Archive for Traffic Tips

It seems that just about everyone has a blog these days. Some are for entertainment; others are to help people solve problems. For the affiliate marketer, blogging is an effective means for getting traffic to your website. If you’ve been blogging but still don’t have the influx of traffic that you’d like to have, here are a few tactics you can use to attract loads of traffic to your website.

Join Technorati. Technorati is a virtual “warehouse” of blogs. It is like the Google of blogs. Here’s how it works. People use Technorati to search for blogs in categories of interest. Once you join Technorati, your blog is categorized so that others can find it. What’s better is that when you add a new post, others can see it. Because Technorati organizes and indexes blogs according to categories, you can extend your reach to others who may have been otherwise unreachable.

Join Digg. Social networking sites like Digg are great avenues for getting traffic to your website. The key is to post blogs that are newsworthy and relevant to your target market. People who subscribe to Digg can “Digg” your post and link it to their blogs and websites. This will naturally increase your exposure as others share your posts with their readers, thus driving more traffic to your website.

Pay attention to trends. If you know what’s hot, blog about it and blog often. Since search engines love fresh content, your site will climb in the search engines. Take advantage of this technique so that your blog will be indexed in the search engines. This is not only a great way to drive traffic to your website but also Read More→

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Now that you’ve been introduced to a few of the no-cost tactics for getting traffic to your website, you have the basic knowledge you need to begin your affiliate marketing business. You may want to experiment with a few more techniques to drive qualified prospects to your site:

1.    Add deep links. When you exchange links with other websites, don’t use your home page because it is considered a “shallow” link by search engines. Links to blogs rank favorably with the search engines, and website visitors prefer content pages over sales pages. Blogs are a means of positioning yourself as an expert and developing a rapport with your audience. Remember, customers like to buy but they don’t want to be sold to. First-time visitors are less likely to click away from a blog than a sales page.

2.    Optimize your site for the search engines. Do a little research to see what keywords potential customers are using to find your product or service. You can do this easily by looking at your top three competitors’ websites and see what keywords appear most frequently on their landing pages. Be sure to incorporate keywords seamlessly into your sentences. Search engines don’t favor websites that use keywords excessively, and your website visitors will click away if your copy is so full of keywords that it is difficult to read.

3.    Use social bookmarking. If you write timely and newsworthy articles and submit them to social networking sites like Digg, readers can link your article to their websites, giving you more far more exposure Read More→

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Sep
30

8 Key Elements of On-Site SEO

Posted by: Shawn Casey | Comments (0)

success-photo1Backlinks from high-PR pages aren’t the only ways to help your search engine page results. There are plenty of things to do on your site that will help you rank higher in the search engines without any assistance from outside sources. These techniques work especially well if you don’t have much competition.

Buy a URL with your main keyword or phrase in the title. It’s best if you can do this without hyphens, but that’s often not possible. If you can’t buy cheapcars.com, go for cheap-cars.com.

Have each page’s keyword in the title. For example, Read More→

Categories : Traffic Tips
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Sep
29

What is Search Engine Optimization?

Posted by: Shawn Casey | Comments (0)

whatWhat is Search Engine Optimization (SEO)? Different people will tell you different things. Quite a few of them will tell you whatever it takes to end up with your hard-earned money in their wallets or PayPal accounts. Here are some basic things you should know about what SEO is and isn’t.

Search Engine Optimization, when it’s all said and done, is anything that can improve your ranking in the search engines (usually Google, but also Yahoo, Bing, MSN, etc.) so that people who are looking for what you have to offer can find you easily. And, hopefully, find you standing out as King of the Hill.

An awful lot has been written about search engine optimization. Some of it has been written by people who knew what they were talking about the time. Some has been written by people who didn’t. And some has been written by people who were out to make a buck from offline businesses who didn’t know any better. Even the folks who knew what they were talking about, often had knowledge that was only valuable until the next Google search engine update.

Typically, SEO involves a mixture of having quality content, making sure your website Read More→

Categories : Traffic Tips
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internet_marketingThe very short version of this is that Internet Marketing is marketing that is done on the Internet. While this is a simple statement, it implies a great number of things.

Internet Marketing is, first of all, a blanket term for different styles and techniques of advertising and promotions used on the Internet. Affiliate Marketing, Direct Marketing, and Pay Per Click are just a few of the different styles you can encounter, and they are often mingled into an overall campaign.

Internet Marketing relies largely on how easy it is to find you. Visibility is key, and there are two main ways to do it. These are Search Engine Optimization, or SEO, and Pay Per Click techniques such as Google’s Adsense.

Search Engine Optimization is Read More→

carrot-and-stick-2Everyone likes free stuff. One of the best ways to draw interest to your product, and hence your website, is to have a carrot to dangle in front of their noses. E-Books are a great product to use this way. Whether it’s simply a brochure of your products, or a basic introduction to some informative thing you do, people will often feel obliged to check things out further. Even better, if they like what they see, they may pass a copy of the E-Book on to a friend, who in turn will probably react in one of those two ways. As the circulation of this document can be more than exponential, it’s called viral.

The trick in writing the E-Book is, as usual in marketing, to keep them wanting more. Remember, we’re only generating interest. If your business is lessons in some craft or technique, or the selling of non-material services, write only enough about your service to get people interested, but don’t make it an actual giveaway. If, however, you are selling some material goods, a brochure or menu should be more informative, though it may not necessarily list everything.

The goal, of course, is to make the potential client interested enough in your services or merchandise to spend money at your site. Everything about it should lead them into purchasing from your website. If it doesn’t work out that way, that’s fine as well. It’s entirely possible that this person might know someone who is more interested or able to shop at your site.

A secondary goal of free E-Books is to “spread the word.” As part of writing the E-Book, there should be information Read More→

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