How to Use Twitter to Get Publicity for Your Affiliate Marketing Business

Starting an affiliate marketing business is exciting. What’s even more exciting is the buzz you can create around your business. Web 2.0 has opened up a world of possibilities for getting publicity, and Twitter is one way to draw attention to your website. Here are some effective measures you can take to gain publicity from using Twitter.

Use Twitter to announce new products and services.

With everyone jumping on board the Twitter phenomena, using it to announce new products and services is an excellent avenue to get publicity. Be sure to follow your followers’ followers to increase your exposure.

At least once or twice a week, choose one of your followers who is interested in your niche and follow the people who are following them. Most people, in return, will follow you back. This, alone, will make them privy to all your special announcements.

Use Twitter to promote your blog posts and articles.

Whenever you publish an article or make a post on your blog, use Twitter to announce it. Don’t forget to add a link to your website or blog to make it easy for your followers to land on your site.

Add a “Follow Me on Twitter” button on your blog or website.

To increase the number of followers, add a button at the bottom of your blog. You can also add a link to your bio box for e-zine articles. Keep everything linked. Your Twitter should direct readers to your websites and blogs. Conversely, your websites and blogs should direct people to follow you on Twitter. This will create more publicity for you. Hopefully, as your followers increase, their followers will decide to follow you on Twitter.

Use Twitter to pitch other bloggers, and ask them to do the same for you.

If you’re using a blog site to promote your affiliate marketing business, strike an agreement with other bloggers to promote each other on Twitter. That way, you’ll get the benefit of added exposure, which should ultimately lead to new followers if you have a “Follow Me on Twitter” button on your blog.

Use Twitter to announce contests.

One of the more creative—and fun—ways to get publicity is to sponsor a contest for your followers. It can be something as simple as naming a new product or blog site. Contests are a good way to generate a buzz around a product or service, and Twitter is a great avenue for doing just that.

Get creative with Twitter!

There’s no one-size-fits-all way to market a business. Brainstorm ideas and try them. You’ll never know if they work if you don’t test drive them.

Using Twitter as a publicity tool for your affiliate marketing business is a great way to increase your exposure. Devote some time each week to Twitter promotions, and you’re likely to not only benefit from the added exposure but will also get cool promotional ideas from the people you follow.