Listbuilding Now Will Pay Off Later

It’s no secret that listbuilding now will pay off later for your business. In fact, once you have a list, you can use it over and over again to market your products. But how does one actually start building a list?

For most internet marketer, listbuilding begins with all of your family and friends who you’ve asked to subscribe to your site. While this is great, you need for more subscribers than people in your community to get listing building to pay off for you. As you may already know, subscribers are past customers or potential customers, and of course, you want to convert them all into recurring customers, but again, how you have to start somewhere.

Are you familiar with social networking – MySpace, Digg, Facebook, LinkedIn…? These are all social media outlets and places where you can promote, but you can’t just say, “Hey subscribe to my mailing list,” because most people won’t even bother going to your page, let alone subscribing to anything. Why? Because they don’t know who the heck you are. The first thing you need to do is familiarize yourself with some of the social networks and start networking. Chances are you already have friends on at least one of these sites, but now what?

If you aren’t well known across the social networks, you may have to buy your way in. No, I don’t mean with money, but wow the networks with freebies. Let’s say your niche is cell phone accessories. Create a free report on, “How to get a free cell phone,” which by the way, you can easily obtain free offers on just about any niche if you search for them. Now, when you leave a comment on someone’s page, add a link to your page and your free offer. “Visit my page and get your free cell phone offer. Join my mailing list and get the lasted updates on new cell phone releases.” This is a quick way to not only get noticed, but they will refer others to your site. Now you need to do this for several of the social media sites, but don’t just duplicate your offer, add new content because chances are those same people that are interested in cell phone accessories will be on other sites as well.

Another quick way to build a list is to create a video. Show a demonstration of a product or how to download an application to your cell phone, but don’t give them everything in the video. You want to give them only a snippet of information and then direct them to your website where they can subscribe and get the rest of the information.

Don’t be afraid to create a video, it’s easier than you think and you don’t even have to show your face if you don’t want to, although it makes your promotion more credible when visitors can actually put a face with a product. The great thing about videos is that they don’t have to be perfect. If you mess up, that’s okay; you can add a joke or edit it out.

Once you have started building a list, you will have to give them something periodically so they don’t unsubscribe or forget who you are. If you don’t have an autoresponder set up, you will need to do so to make reaching your subscribers easier. With an autoresponder you will be able to set up emails in advance to send messages to your members at once. This can be a promotion, a newsletter, a “Just saying hello,” email; something that they will remember you by.

If you need more information on listbuilding or finding an autoresponder series, there are unlimited resources right at your fingertips.