Archive for Listbuilding
Of the many intricacies in building your website and linking it to the Web, an important consideration in optimizing it is how to lead into the opt-in as well as the actual sales page. You should, of course, have several links leading to those pages, but it should not be that every link leading to them should come from off the site.
Think of it this way: Some people are already sold and some aren’t. Some people will have done their research and have their credit cards sitting on their desks before they have even found your site. Others won’t be quite so ready and may even need some guidance to a particular product before they’re ready to buy. Obviously, you will have to accommodate both types somehow.
Who You Should Link Straight to the Opt-in
For the first type, it’s obviously recommended that you get them to the opt-in and buying page as quickly as you can. They don’t need to go through squeeze pages; they don’t need to be sold; and they don’t need anything explained. For this group, right from the first, you should provide a direct link to your purchasing page so they can just get on with their business. This should be the page that you have listed for the longest-tailed search phrases in the search engines. Once they click that link on Google.com, all they should have to do is fill in the purchasing information and get on with the buying.
Who You Should Put Through Squeeze Pages
For the second type, you will need a more intricate process for them to go through before they buy. Your purchasing page will pretty much automatically be listed in the shorter-tailed search phrases, but Read More→
The great thing about online communities is that first of all, they’re free listbuilding tools. Sometimes they will have a paid version that allows for certain features, but for most of your intents and purposes, the free version works just fine. What are the intents and purposes of using online community sites? It’s free listbuilding, as well as a way to drive traffic to your site.
Having one or several of these accounts is appealing, especially because it adds a “human element” to your business. Many potential clients like to interact with the people they do business with, and this can lead to having repeat customers, which is particularly vital to many businesses that advertise in online communities. Many of these sites have a verification code during the signing up process, which can subconsciously tell site members that you’re more than some corporate robot.
Using Social Media as a Traffic Generator
Of course, it can’t be forgotten that accounts on these communities are also ripe for advertising potential. If you know how, or if you can imagine how, you can turn a Facebook account into a virtual traffic generator for your website. With a certain arrangement of keyword placement and promotion of your website, as well as backlinks wherever you can put them, you’re certain to increase the traffic to your site. Though more traffic doesn’t always mean more money, you have to have at least some traffic to make money and build your list.
Managing Your Social Media Accounts
Of course, though it would be ideal to collect as many of these social media accounts as you can, there is a certain capacity that you should consider. Either you would have to keep up with these accounts, or Read More→
One of the oldest tools in Internet Marketing is using a blog for listbuilding. There is a good reason for that: It works! It’s free, it’s fairly low maintenance, it can seriously provide value to your list, and you can actually interact with potential clients here.
Nearly anyone can create a blog profile. Most blogging websites make profile building pretty intuitive. From there, it’s pretty easy to see how you can bring attention to your business on the basic level. For those with a great imagination and who are in the know with Internet marketing techniques, it’s a virtual gold mine of opportunity. It’s all in what information you enter where.
Blogging Doesn’t Have to Take Much Work
As I said earlier, blogging is relatively low maintenance. You might occasionally change around a few things here and there, and you will have to make blog posts regularly. That could be done on your website, sure. However, there are distinct advantages of using blog services like BlogSpot or WordPress over having a blog on your own website. One is that they are responsible for site maintenance, not you. It’s essentially free labor!
Also, if you don’t have the time or interest to actually do the blogging, you can always Read More→
Let’s say that you’ve been listbuilding for a while, and you want to REALLY reap the benefits of having a list. You have a large list, but you notice that you may have a small conversion rate for your newer products. There are two things that you can do….One is technical and one is creative.
Promote Relevant Products on Your List
Granted, the people on your list have probably already bought products from you. In the future, in order to keep the conversion rate high, you should promote relevant products. A potentially good reason that you’re not getting repeat buyers is that your other products don’t appeal to them.
This is where doing your product and niche research really comes in handy. You want to avoid a situation that’s, as they say, “apples and oranges,” but you also want to make sure that you’re promoting a good product. Your endorsement won’t sweeten the deal on a product if there are thousands of negative reviews all over the place about it.
Make Your Sales Pitch Sparkle
Another possible problem you may be having is that your sales pitch may not be good enough. Some marketers use a Read More→
There should probably be some clarification in all Internet Marketing circles as to what the deal is with listbuilding spam. Many people shudder when they just hear the word, and others seem to literally eat it up. Hopefully, we can clear up the air some here.
The word spam, itself, in terms of electronic interfacing, refers to bulk or excessive stuff. In video gaming, the word spam is used to refer to performing repetitive actions, i.e. “I spammed my heavy attacks on the boss until it was dead.” While this has virtually little to do with Internet Marketing, perhaps it will serve to illustrate that in the world of interactive electronics in general, spam is not just a four-letter word.
Is Spam Electronic Messaging Junk Mail?
Typically, most people see spam as being essentially the electronic messaging equivalent of junk mail. It’s unsolicited, it’s unwanted, and nowadays can sometimes be malicious and dangerous. Most people are familiar with the e-mail version, but there are many other types of media that you can get spammed (or do the spamming) in. These include mobile phones where you have text message advertisements; forum spam where advertisements are posted on an Internet forum; spamdexing where you manipulate a search engine to make your webpage look more popular; blog spamming where advice and links to other websites are placed in comments; newsgroup spams; and IM spamming.
Looking at this list, and Read More→
Many people are discouraged in affiliate marketing because they don’t understand the need for listbuilding. Unless you’re a complete marketing savant, you’re probably not going to be independently wealthy immediately. That’s what listbuilding addresses—it creates success for the long run.
Building a List Opens the Door for Repeat Customers
The great benefit of building a list is that it makes having repeat customers easier. When a client has bought the product that you’re promoting and opted into your list, it means that they’re interested in what else you have to offer. By all means, you should let them know when and if you have other products to offer.
Having them in your mailing list is the easiest way to do this. It also saves you a ton of sweat in attracting new traffic to your websites. Naturally, you will want to keep drawing traffic, but at least you don’t have to rely as much on new clients. This will save you a great deal of nail-biting when you check your traffic reports.
Mailing Your List Shouldn’t Be “Just” Marketing
With it said that mailing your list should involve updates on new products and services, that shouldn’t be all you’re mailing them. One of the key elements in keeping your list vibrant and Read More→
Loading ...